Technology

------------------------------------------------- Technology Essay ------------------------------------------------- Investment in engine dwell inevitably en qualifieds a business to become more competitive. However, R&D expenditures at orchard apple shoetree are 2% of overall Revenue, which is 5x get down than Google and 6x demean than Microsoft. To what extent do you believe that technology enthronization improves the advantage of a openhanded business? Justify your practice with fibre to businesses that you take a leak studied. Technology investment grass greatly influence the success of a large business. By put in technology young merchandises can be produced. By a business being more technologically groundbreaking they can create a USP for a on that point produce and become the market leader in their overlap. In profit by being the first to market the smart set could take a leak customer loyalty. This was shown by the orchard apple tree iPhone w hen released in 2011. Apple managed to grapple £1million handsets in a sidereal day whereas Nokia who released the Lumia a couple of months later managed to sell £1million over a whole quarter. Apple have a bun in the oven a dent personal identity for being the most mod company and a market leader in the technology market. By having first suggester advantage and an innovative brand identity Apple where able to charge a importantly higher price than Nokia.

This results in wider profit margins as Apple also most probably benefit from high economies of get over due to their spherical presence. Apple have also apace gained a large amount of market share. Howev! er investing huge amounts of bills into technology is high risk as consumers may non always respond positively to new products, especially at such a high price. withal Apple have managed to slip into a degree of onward motion issues, where in that respect is little oddment between each extension of product and consumers are not purchasing the new product and buy the one before at a cheaper price, as they purport the price difference does not reflect the difference between the products....If you want to get a full essay, put in it on our website: OrderCustomPaper.com

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